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<title-group><article-title>Multi-Criteria Decision-Making Model for Rank Strategy to Overcome Barriers to Integrating the AI and Cloud Systems in the IT Industry</article-title></title-group>
<contrib-group>
<contrib contrib-type="author"><name><surname>Abdelhafeez</surname><given-names>Ahmed</given-names></name><xref ref-type="aff" rid="aff1"/></contrib>
<contrib contrib-type="author"><name><surname>Aziz</surname><given-names>Alber Shawky</given-names></name><xref ref-type="aff" rid="aff1"/></contrib>
<aff id="aff1">Faculty of Information Systems and Computer Science, October 6th University, Cairo, Egypt.</aff>
</contrib-group>
<abstract><p>This study proposed a decision-making framework for identifying key barriers when implementing Artificial Intelligence (AI) and cloud systems in the Information Technology (IT) industry. Then, it proposed a set of strategies to overcome these barriers. We proposed a Multi-Criteria Decision-Making (MCDM) methodology for various criteria. Multiple barriers, such as cost, technology, environment, and digitization, should be analyzed. The Evaluation-based on Distance from Average Solution (EDAS) method is an MCDM method logy used to rank the alternatives. The criteria weights are computed by the average method. This study used ten barriers and ten strategies. The results show that technological barriers have the highest importance in this study. The sensitivity analysis is conducted to show the stability rank of alternatives. There are eleven cases in which criteria weights are proposed. Then, the EDAS method is used to rank the other options. The results show the stability of the rank under different cases.</p></abstract>
<kwd-group kwd-group-type="author"><kwd>Artificial intelligence</kwd><kwd>Cloud systems</kwd><kwd>Information technology industry</kwd><kwd>Barriers</kwd><kwd>Multi-criteria decision</kwd></kwd-group>
</article-meta></front>
<body>
<sec id="sec-1">
<p>making, Strategy.</p>
</sec>
<sec id="sec-2"><label>1</label><title>Introduction</title>
<p>Most businesses depend entirely on Cloud Computing (CC) and Artificial Intelligence (AI) technologies to safeguard and manage resources. Since every company owner wants to automate their activities, the need for</p>
</sec>
<sec id="sec-3"><title>CC and AI technologies has increased dramatically. Advanced technology-equipped organizations provide</title>
<p>great flexibility and scalability while being relatively easy to administer. With time, people started interacting with different technologies increasingly, becoming dependent on new developments. The CC industry is growing daily to achieve automated procedures that aid in improving operations, saving expenses, and accelerating corporate development <xref ref-type="bibr" rid="ref-1">[1]</xref>, <xref ref-type="bibr" rid="ref-2">[2]</xref>.</p>
<p>According to current predictions, the worldwide public CC industry is expected to rise at a Compound Annual Growth Rate (CAGR). According to Shift research, eighty-one percent of businesses are using cloud infrastructure, which is expected to increase in the coming years. This circumstance makes it evident that to compete in today&apos;s market, most organizations are becoming digital and introducing cutting-edge CC technology. Information Technology (IT) is thus essential for efficiently arranging corporate structures and developing future market strategies <xref ref-type="bibr" rid="ref-3">[3]</xref>, <xref ref-type="bibr" rid="ref-4">[4]</xref>.</p>
<p>With the invention of novel innovations and the rising demand for digital services, the IT industry has seen tremendous growth in recent years. The industry is expected to expand as technology becomes more pervasive in our everyday lives. Therefore, it is essential that the business closely monitors the factors impacting the cloud system <xref ref-type="bibr" rid="ref-5">[5]</xref>, <xref ref-type="bibr" rid="ref-6">[6]</xref>.</p>
</sec>
<sec id="sec-4"><title>Multi-Criteria Decision-Making (MCDM) techniques are simple but dependable instruments for deciding</title>
<p>intricate and multifaceted real-world issues <xref ref-type="bibr" rid="ref-7">[7]</xref>, <xref ref-type="bibr" rid="ref-8">[8]</xref>. Using MCDM techniques, decision-makers may compare and contrast several options based on endless criteria, then choose the option that receives the most incredible score while considering the requirements. Generally speaking, the development of MCDM techniques aims to tackle two critical difficulties in decision-making <xref ref-type="bibr" rid="ref-9">[9]</xref>, <xref ref-type="bibr" rid="ref-10">[10]</xref>: 1) determining the significance of the choice criteria, and 2) ranking or prioritizing a set of options about the requirements. A significant development in management science and related subjects has been the development of MCDM techniques <xref ref-type="bibr" rid="ref-11">[11]</xref>-<xref ref-type="bibr" rid="ref-14">[14]</xref>.</p>
</sec>
<sec id="sec-5"><title>The main contribution of this study:</title>
<p>I. Identify the critical barriers of AI and cloud systems in implementation with IT industry systems.</p>
<p>II. Identify the critical strategies for overcoming these barriers.</p>
<p>III. We developed an MCDM methodology named the Evaluation-based on Distance from Average Solution (EDAS) method to rank the alternatives.</p>
</sec>
<sec id="sec-6"><label>2</label><title>Evaluation-Based on Distance from Average Solution Method</title>
<p>The EDAS method is an MCDM methodology used to run the alternatives from various options. This study used this method to rank the key strategy to overcome the barriers to implementing AI and cloud systems in the IT industry <xref ref-type="bibr" rid="ref-15">[15]</xref>-<xref ref-type="bibr" rid="ref-18">[18]</xref>. <xref ref-type="fig" rid="fig1">Fig. 1</xref> shows the steps of the EDAS MCDM method.</p>
<p>Phase 1. Build the decision matrix.</p>
<p>The decision matrix is built between a set of criteria in the key barriers and a set of strategy to overcome the barriers to implementing AI and cloud systems in the IT industry.</p>
<p>a11 ⋯ a1n</p>
<p>A = [ ⋮ ⋱ ⋮ ] , i = 1,2, … , m; j = 1,2, … , n. (1)</p>
<p>am1 ⋯ amn Phase 2. Compute the average solution.</p>
</sec>
<sec id="sec-7"><title>The average solution is computed as:</title>
<p>∑i=1 aij</p>
</sec>
<sec id="sec-8"><title>V = . (2)</title>
<p>Phase 3. Compute the positive and negative distance.</p>
<p>The positive and negative distances from every alternative are computed for each beneficial and non-beneficial criterion as:</p>
<p>max (0, (aij − Vj))</p>
</sec>
<sec id="sec-9"><title>P = . (3)</title>
<p>ij</p>
</sec>
<sec id="sec-10"><title>Vj</title>
<p>max (0, (Vj − aij))</p>
</sec>
<sec id="sec-11"><title>P = . (4)</title>
<p>ij</p>
</sec>
<sec id="sec-12"><title>Vj</title>
<p>max (0, (Vj − aij))</p>
</sec>
<sec id="sec-13"><title>N = . (5)</title>
<p>ij</p>
</sec>
<sec id="sec-14"><title>Vj</title>
<p>max (0, (aij − Vj))</p>
</sec>
<sec id="sec-15"><title>N = . (6)</title>
<p>ij</p>
</sec>
<sec id="sec-16"><title>Vj</title>
<p>Phase 4. Compute the criteria weights.</p>
<p>Phase 5. Compute the weighted Pij and Nij.</p>
</sec>
<sec id="sec-17"><title>The weighted positive and negative distance are computed as:</title>
</sec>
<sec id="sec-18"><title>WPi = ∑ Pij ∙ wj. (7)</title>
</sec>
<sec id="sec-19"><title>WNi = ∑ Nij ∙ wj. (8)</title>
<p>Phase 6. Compute the weighted normalized Pi and Ni.</p>
</sec>
<sec id="sec-20"><title>WPi</title>
</sec>
<sec id="sec-21"><title>CWPi = . (9)</title>
<p>max(WPi)</p>
</sec>
<sec id="sec-22"><title>WNi</title>
</sec>
<sec id="sec-23"><title>CWNi = . (10)</title>
<p>max(WNi)</p>
<p>Phase 7. Compute the appraisal score.</p>
</sec>
<sec id="sec-24"><title>S = (CWP + CWN ). (11)</title>
<p>i i i</p>
<fig id="fig1"><label>Figure 1</label><caption><p>The steps of the evaluation-based on distance from average solution method.</p></caption><graphic xlink:href="https://scfa.reapress.com/public/journals/1/jats-figures/17/fig-1-15c803520a3a.png"/></fig>
</sec>
<sec id="sec-25"><label>3</label><title>Application</title>
<p>This section introduces the results of the EDAS method for identifying key strategies of the key barrier in implementing AI and cloud systems in the IT industry. Ten key barriers are used in this study, as shown in</p>
<fig id="fig2"><label>Figure 2</label><caption><p></p></caption><graphic xlink:href="https://scfa.reapress.com/public/journals/1/jats-figures/17/fig-2-052c086dadd3.png"/></fig>
<fig><label>Figure 2</label><caption><p>The key barrier to implementing artificial intelligence and cloud systems in the information technology industry.</p></caption></fig>
<p>Phase 1. Build the decision matrix.</p>
<p>The decision matrix is built between a set of criteria in the key barriers and a set of strategy to overcome the barriers to implementing AI and cloud systems in the IT industry. The decision matrix is built by using Eq. (1).</p>
<p>Phase 2. Compute the average solution.</p>
<p>The average solution is computed by using Eq. (2).</p>
<p>Phase 3. Compute the positive and negative distance by using Eqs. (3)-(6). The cost criterion is negative. The positive and negative distances from every alternative are computed for each beneficial and non-beneficial criterion, as shown in <xref ref-type="table" rid="tab1">Tables 1</xref> and 2.</p>
<table-wrap id="tab1"><label>Table 1</label><caption><p>The positive distance.</p></caption><graphic content-type="pdf-region" xlink:href="pdf-region:4:69.1,585,535,756.2"/><p content-type="note">This table is shown in the PDF version of the article.</p></table-wrap>
<table-wrap id="tab2"><label>Table 2</label><caption><p>The negative distance.</p></caption><graphic content-type="pdf-region" xlink:href="pdf-region:4:70.7,392.8,535,562.5"/><p content-type="note">This table is shown in the PDF version of the article.</p></table-wrap>
<p>Phase 4. Compute the criteria weights as shown in <xref ref-type="fig" rid="fig3">Fig. 3</xref>. The technological barriers have the highest weight.</p>
<fig id="fig3"><label>Figure 3</label><caption><p>The key barrier weights.</p></caption><graphic xlink:href="https://scfa.reapress.com/public/journals/1/jats-figures/17/fig-3-97fa55fbb365.png"/></fig>
<p>Phase 5. Compute the weighted Pij and Nij.</p>
<p>The weighted positive and negative distances are computed by using Eq. (7) and Eq. (8) as shown in <xref ref-type="table" rid="tab3">Tables 3</xref> and 4.</p>
<table-wrap id="tab3"><label>Table 3</label><caption><p>Weighted positive distance.</p></caption><graphic content-type="pdf-region" xlink:href="pdf-region:5:69.9,603.1,535,756.2"/><p content-type="note">This table is shown in the PDF version of the article.</p></table-wrap>
<table-wrap id="tab4"><label>Table 4</label><caption><p>Weighted negative distance.</p></caption><graphic content-type="pdf-region" xlink:href="pdf-region:5:65.9,340.4,537,579.7"/><p content-type="note">This table is shown in the PDF version of the article.</p></table-wrap>
<fig id="fig4"><label>Figure 4</label><caption><p>The appraisal score.</p></caption><graphic xlink:href="https://scfa.reapress.com/public/journals/1/jats-figures/17/fig-4-686ef588fe02.png"/></fig>
</sec>
<sec id="sec-26"><label>4</label><title>Sensitivity Analysis</title>
<p>This study changes the criteria weights under different cases to show the rank of alternatives under different cases. We proposed 11 cases in criteria weights. In the first case, we put all criteria in equal weight. In the second case, we put one criterion with 0.12 weight; the other criteria are equal, as shown in <xref ref-type="fig" rid="fig5">Fig. 5</xref>. Then, we used the EDAS method to rank the alternatives under different cases. <xref ref-type="fig" rid="fig6">Fig. 6</xref> shows the appraisal score under different cases. The results show the rank is stable, as shown in <xref ref-type="fig" rid="fig7">Fig. 7</xref>.</p>
<fig id="fig5"><label>Figure 5</label><caption><p>The 11 cases in criteria weights.</p></caption><graphic xlink:href="https://scfa.reapress.com/public/journals/1/jats-figures/17/fig-5-ace378563358.png"/></fig>
<fig id="fig6"><label>Figure 6</label><caption><p>The appraisal score under different cases.</p></caption><graphic xlink:href="https://scfa.reapress.com/public/journals/1/jats-figures/17/fig-6-114a012a9a93.png"/></fig>
<fig id="fig7"><label>Figure 7</label><caption><p>The rank of alternatives under different cases.</p></caption><graphic xlink:href="https://scfa.reapress.com/public/journals/1/jats-figures/17/fig-7-9214f750b89e.png"/></fig>
</sec>
<sec id="sec-27"><label>5</label><title>Conclusion</title>
<p>This study proposes a decision-making model for identifying key barriers when implementing cloud systems and AI in the IT industry. We proposed an MCDM method logy to rank the alternatives. The EDAS method is an MCDM method used to rank the options. Ten barriers and ten strategies are used in this study. The mean method is used to complete the criteria weights. The technological barrier has the highest weight—the EDAS method starts with the decision matrix between criteria and alternatives. Then, the positive and negative criteria are computed. Then, the weighted normalized positive and negative criteria are calculated by multiplying the criteria weights by the positive and negative criteria. The cost criterion is negative, and all other criteria are positive. The EDAS shows that alternative 4 is the best and alternative 6 is the worst. The sensitivity analysis is conducted to show the stability of the results. There are 11 cases proposed in this study. The first case has equal weights; in the other case, we put one criterion with 0.12 weight, and the equal criteria are equal. The results show the rank of alternatives under different cases is stable.</p>
</sec>
<sec id="sec-28"><title>Funding</title>
<p>No financial support was provided by any external entity for this study.</p>
</sec>
<sec id="sec-29"><title>Conflicts of Interest</title>
<p>The authors confirm that there are no competing financial or personal interests that could influence the outcomes or interpretations of this research.</p>
</sec>
</body>
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